Ken Holsinger is a globally recognized thought leader, keynote speaker, and data strategist at the intersection of technology and the events industry.

As Senior Vice President of Industry Research and Insights at Freeman, Ken leads teams focused on business intelligence, data consulting, research, and industry benchmarking — helping organizations measure what matters and turn insights into action.

With over 25 years of experience spanning technology, media, and event production — and multiple patents to his name — Ken has held executive roles guiding organizations to improve results, optimize marketing measurement, and build high-performing teams. His deep expertise in event management, facility design, and startup operations has made him a sought-after voice on the future of the events industry.

Ken is a frequent keynote speaker and presenter at major industry conferences, sharing research-backed insights on the trends shaping live events, audience engagement, and data-driven decision-making with audiences around the world.

Beyond the stage, Ken’s leadership style centers on translating complex data into clear strategy — aligning teams, differentiating brands, and driving measurable growth. He adapts fluidly to shifting organizational, industry, and global dynamics.

Based in Boise, Idaho, Ken also gives back as a startup mentor and tech workforce development leader in his local community.